2014 has been a whirlwind year for Aion so far, as our modest crew has spent the majority of every day working towards producing a successful appearance at our first Trade Show, SIA Snow Show. SnowSport Industries America's Snow Show, which takes place every year at the Colorado Convention Center, is primarily accessible to the industry insiders who buy, sell and market snow sports goods and services...and some other snow sports fanatics if clever enough to find a way in to grab some industry swag.
We love that we are a local Jackson Hole brand but the show was important for us, as a new company, to get our name out and begin to reach crowds even further than Jackson.
Showcasing our identity accurately to the buyers, media personnel, and passers-by at the Snow Show was our first item of business and we were extremely happy with how well our booth showed off the AION feel:
Our upcoming 2014/15 line that we presented was extremely well received at the show. The collection is made sweat-shop free in Bali Indonesia.
On Friday and Saturday afternoon, we held parties at our booth, giving out snow cones to represent our upcoming collection named, Island Snow. All donations for beanies are going to repair an orphanage's roof in Bali that was recently destroyed by a tornado.
One of the biggest highlights at our booth was of course our custom Aion Motorbike, although I'm not sure how excited the Show was when we started the engine:) Always need a good ride to carry your boards!
All in all we're excited about everything that went down at SIA Snow Show and it's looking like an exciting future for Aion!
Back to work for us...